“Pardon Me” Music Video interview with director Pablo Conde
–Can you share the concept for “Pardon Me” storyline and how you came to develop it into an animated video?
PABLO – “The basic idea was given to me by Patrick: he told me about his story and some other things he had in mind. Using that and looking at the cover art, I tried to mix all those elements. That’s why the antagonist is the same character we see in the art of the cover. The same happened with the poker game that takes place within the video clip: cards can be seen in the cover so…I used all those pieces to create a concept and pour it into the music video.
Also, I like to tell stories using visuals only. I tried to create something like a short movie, but at the same time make it so each phrase of the lyrics had a visual interpretation. I don’t like it when the lyric has nothing to do with the visuals.”
-What was the most challenging aspect of creating the video?
PABLO – “The deadline, definitely, ha ha ha. All of it (storyboard, animatic, illustrations and post-production) had to be done in 45 days! But, knowing this from the start, I think that the reddish high contrast art style I used alongside the sketchy lines gave me the freedom I needed to finish it relatively fast.”
– If Lemmy were still alive, what do you think he’d have to say about the video?
PABLO – “Wow, the idea of Lemmy getting to know my work is already emotional enough! I really hope that he would like it because it was made with passion, love and the utmost respect. I’m a heavy metal fan so I know how huge Lemmy is.”
“Zen” Music Video Interview with Director Erik Bishop
– How did the storyline and concept for the “Zen” video come together? Was it a collaborative effort?
ERIK – “Christine Bishop came up with the concept. She grew up in Japan and knew all the old ghost and ghoul stories.”
-Can you tell us about the different locations used to shoot “Zen” and why you chose those in particular?
ERIK – “Many sets were also digital, so I had control over the esthetic of the music video. Besides that, I looked for the most attractive places to properly represent Budderside and Japan.”
-What was your favorite part of the video to shoot and why?
ERIK – “The scenes in the old Japanese home. The house was very old and beautiful and felt like we stepped back in time while shooting. “
What was the most difficult part of the video to shoot and why?
ERIK – “The green screen shots. Bryce and I had to create all outdoor city the scenes beforehand to figure out the lighting then replicate that lighting in the green screen studio. The skeleton scenes were also very tough. Lots of trial and error, along with many, many hours went into those shots.”